Croatian Telecom
EDI Electronic Invoice
Konzum.hr — digital transformation of shopping experience
Creating the key digital touchpoint for the SEE’s largest retailer.
Challenge
Trail blaze the shopping digital space in the region
As one of pioneers in e-Commerce in the region, Konzum started its online operations in 2002 and, looking toward a more customizable solution, turned to Ingemark in 2006.
Konzum’s requirements included a highly customizable platform, which would give them the flexibility to establish themselves not only as a pioneer in food and groceries online business, but also as a long-term leader.
Solution
State of the art digital shopping experience
Ever since 2006, Ingemark has supported Konzum by developing the e-Commerce platform Konzum bases their online operations on. Over the years this platform has seen a number of redesigns and has been implemented using various technologies.
The current solution is developed in Ruby on Rails and based on Spree Commerce and ComfortableMexicanSofa.
New improvements an upgrades, both in terms of functionalities and underlying technologies, are constantly in the works. Since 2019 Konzum.hr is hosted in Amazon AWS and fully managed by Ingemark, greatly adding to platform’s reliability and scalability.
What we did
Custom software solution
E-commerce
Integration
Results
Success to be copied on other markets
While Croatian e-Commerce market is estimated at 500 million Euro, groceries market being 5% of that, Konzum.hr has already almost reached this potential singlehandedly.
Encouraged by these results, Fortenova Group, the majority owner of Konzum, decided to use the same platform developed by Ingemark for all of its FMCG e-Commerce operations in the region.
Success through the numbers
- 160 employees in online
- 155k users on site
- 20% growth per year
The relationship has lasted for over a decade, thanks to Ingemark’s fast reaction times and deployment speeds. They respond immediately and beat almost every deadline.
Dalibor Sović
Director of Konzum eCommerce
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